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ALEXANDRA TRACEY COSCIA
Copy. Content. Creative Storytelling.
There's nothing more satisfying than creating a system that makes it easier to get the job done. As the Copy Lead, I helped design, implement and test a new Digital Asset Management system for the Victoria's Secret product copy. From vendor selection and proof of concept to taxonomy and QA, this years-long project stands as my greatest contribution to the company.
Digital Asset Management
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